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About Dan Group

Building what comes next.

Why Dan Group exists

For a world where the hard parts of work and life are handled, so everyone has more time, more craft and more of what matters. Everything we build moves towards it.

What we believe

  1. Better lives first.

    Every business we build must make someone's life or livelihood better, or we don't build it.

  2. Teach, don't gatekeep.

    Knowing how belongs to everyone, so we show our working.

  3. People decide.

    Tools serve judgement, and a person always has the final word.

  4. Honest by default.

    We say what we know, mark what we don't, and promise only what we can keep.

  5. Strong communities.

    A business is only as strong as the community around it, so we build for both.

  6. Trust, guarded.

    People's data, time and attention are theirs; we take only what we need and treat it with care.

Meet Daniel

Daniel Ruffle founded Dan Group and leads every business in it. He's a business leader who believes good work gives people time back, and he holds every business in the group to that standard.

The D

Every business carries the same D, the D of Dan, in its own colour. Different crafts, one standard.

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